Olive's House
Services: Brand Identity, Brand Strategy
A boutique online retailer specialising in consciously curated home décor, Olive’s House needed a brand strategy that reflected the concept of intentional living.
The storytelling behind the identity began with a simple thought: a house without objects is an empty, lifeless space. In typographic terms, an empty house could be represented as open brackets —waiting to be filled. This idea became the basis for the brand’s visual language, allowing every piece of communication to feel structured and dynamic while staying true to the brand’s core ethos of curated, intentional living.







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