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Alley Cat

Services: Brand Identity, Brand Strategy

Located in the heart of the Sunshine Coast, this established laneway restaurant and bar required an identity refresh to capture the venue’s playful yet structured character. 

To balance the uniform nature of the primary logo, the secondary icon ‘The Cat’ was created. This element reintroduced the venue’s unique character, capturing its dual identity as a relaxed café by day and a vibrant bar by night.

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